28 Apr 2009 21:31:42 GMT
</SPAN>WASHINGTON, April 28 (Reuters) - What's in a name? U.S. pork producers are finding that the name of the virus spreading from Mexico is affecting their business, prompting U.S. officials to argue for changing the name from swine flu.
At a news briefing, Homeland Security Secretary Janet Napolitano and Agriculture Secretary Tom Vilsack took pains to repeatedly refer to the flu as the "H1N1 virus."
"This is not a food-borne illness, virus. It is not correct to refer to it as swine flu because really that's not what this is about," Vilsack said.
Israel has already rejected the name swine flu, and opted to call it "Mexico flu." Jewish dietary laws forbid eating pork.