Other people’s TV commercials are weird, aren’t they? It’s easy to get used to your own because they’re on all the time, and the internal reference points have to be universal to your culture or they don’t really work as adverts. Play the same ads across a global arena and everything suddenly looks very different.

Mind you, the magnificent seven examples here look fairly strange to us Brits too: ...

Ah yes, things which appear to be sweet on TV, that would be hideously embarrassing in real life. Some wazzock on the opposite platform starts singing a song about you, and using it to find out personal details, and somehow that’s not sexual harrassment so long as he’s got a ukulele? Hmm, Match.com, HMM… ...
http://www.bbcamerica.com/anglopheni...v-ads-of-2011/