Thu Apr 5, 2012, 01:17 PM
Is Time Warner Looking To Kill Off Current TV ???
Tune in if you can... let's not give them the chance!
Current TV cable deal in jeopardy over low ratings
By David Ferguson - RawStory
Thursday, April 5, 2012 11:06 EDT
Current TV, the progressive public affairs network founded by former Vice President Al Gore and business partner Joel Hyatt, is in crisis and may lose an important cable deal over low ratings, according to an article posted by the news agency Reuters: http://www.reuters.com/article/2012/...83404P20120405
In the wake of firing of its most popular host, the infamously volatile Keith Olbermann, the network faces serious questions about its long term viability. Time Warner Cable, one of the major cable providers that carries the network, has benchmarks in place for the network’s overall performance.
According to contractual stipulations, if Current fails to meet a minimum number of quarterly viewers, the network faces financial penalties in the next quarter. If Current TV fails to meet the minimum threshold of viewers for two quarters running, Time Warner has the option of dropping it.
Of the 60,000 homes currently receiving Current TV as part of their cable packages, 12,000 are subscribers to Time Warner, a fifth of Current TV’s total reach. The decision could prove to be a mortal blow to the network, which has struggled to find its audience since its inception in 2005.
No parties interviewed by Reuters were willing to specify the exact numbers of viewers necessary to meet Time Warner’s quota to keep Current TV. A network representative told the news agency, “We are fully in compliance with our Time Warner Cable contract and all indications show that even with Keith leaving we will continue to be in compliance.”
Time Warner Cable declined to comment on the matter.
SUPPORT CURRENT TV !!!
The poor DUmmies, how many times do you have to be told that to be successful in the broadcast arena, YOU NEED SOMEONE WATCHING YOUR RETARDED PROGRAMMING!!!!
God these people are stupid at times...